Privacy Policy
At Its Roses, we respect the privacy and security of the businesses and professionals who use our website, create accounts, place orders, and communicate with our team.
This Privacy Policy explains how we collect, use, disclose, store, and protect information when you visit itsroses.com, create a business account, purchase wholesale flowers, contact customer support, or otherwise interact with our services.
By using our website and services, you acknowledge the practices described in this Privacy Policy.
1. Information We Collect
Personal and Business Information
When you create an account, place an order, submit a form, or contact us, we may collect information such as:
First and last name
Business or company name
Business email address
Phone number
Billing address
Shipping or delivery address
Job title or business role, when provided
Account login information
Business-related information you voluntarily provide to us
Where applicable, we may also collect information necessary to establish or manage a wholesale business relationship.
Order and Transaction Information
When you place an order through Its Roses, we collect information related to your purchase, including:
Products and varieties ordered
Box quantities and product specifications
Order value
Requested delivery date
Billing and shipping information
Delivery instructions
Order status
Order and purchase history
Payment information required to complete your transaction is processed through secure third-party payment providers. Its Roses does not necessarily store your complete payment card information.
Communications and Customer Support
When you contact us by email, live chat, contact form, or other support channels, we may collect the information you provide, including:
Your name and business information
Contact information
Order number
Questions or support requests
Photos or other information submitted in connection with an order, delivery, or product claim
Website and Usage Information
When you interact with our website, we may automatically collect certain technical information, including:
IP address
Browser type
Device type
Operating system
Pages viewed
Referring website
Date and time of your visit
Website interactions and navigation activity
We use this information to operate, secure, analyze, and improve our website and online shopping experience.
Cookies and Similar Technologies
Its Roses uses cookies and similar technologies to help operate the website, remember preferences, understand website usage, improve functionality, and support analytics and marketing activities.
You may be able to manage certain cookie preferences through your browser settings or other cookie controls made available on our website.
2. How We Use Your Information
Business Account Management
We may use your information to:
Create and maintain your Its Roses account
Identify your business and account activity
Maintain your shipping and billing information
Provide access to order history and account features
Support future and repeat purchases
Order Processing and Fulfillment
We use your information to:
Process wholesale flower orders
Confirm purchases
Coordinate payment
Schedule and manage deliveries
Provide tracking or delivery information
Communicate regarding order status
Handle product, delivery, or order-related questions
Customer Support
We use your information to respond to questions regarding:
Products and varieties
Box quantities and specifications
Existing orders
Delivery and tracking
Account access
Website functionality
Claims and customer service requests
Business Communications and Marketing
Where permitted and, when required, with your consent, we may use your contact information to send communications about:
New products and varieties
Seasonal availability
Wholesale offers and promotions
Product updates
Its Roses news
Service or website updates
You may unsubscribe from marketing emails at any time using the unsubscribe link included in the communication.
Transactional communications related to your account, purchases, payments, deliveries, or customer support may still be sent when necessary.
Website and Service Improvement
We may analyze website activity, purchasing patterns, product interest, and other information to:
Improve our online catalog
Improve search and navigation
Understand how professional buyers use our website
Improve ordering and checkout
Enhance customer support
Develop new products, services, and website features
Fraud Prevention and Security
We may use information to help:
Protect customer accounts
Detect suspicious or fraudulent transactions
Prevent unauthorized access
Protect our website and systems
Maintain the security of our business and customers
Legal and Business Purposes
We may process information when reasonably necessary to:
Comply with applicable laws and legal obligations
Maintain required business and transaction records
Enforce our agreements and policies
Resolve disputes
Establish, exercise, or defend legal claims
3. How We Share Information
Its Roses does not sell personal information to advertisers.
We may share information with service providers and business partners when reasonably necessary to operate our B2B e-commerce business.
Service Providers
We may share information with trusted providers that support services such as:
Payment processing
Website hosting and infrastructure
Order management
Shipping and delivery
Customer service
Email communications
Website analytics
Marketing technology
Fraud prevention and security
These providers receive information only as reasonably necessary to perform services on our behalf and are expected to handle information appropriately.
Shipping and Delivery Providers
We may provide your name, business name, delivery address, phone number, email address, and relevant order information to shipping carriers, logistics providers, and other parties involved in delivering your order.
Payment Providers
Payment information may be transmitted directly to our authorized payment processor to complete your transaction and help prevent fraud.
Business Transfers
If Its Roses is involved in a merger, acquisition, restructuring, financing, sale of assets, or similar business transaction, information may be transferred as part of that transaction, subject to applicable requirements.
Legal Requirements
We may disclose information when we reasonably believe disclosure is necessary to:
Comply with applicable law or legal process
Respond to lawful governmental requests
Protect the rights or property of Its Roses
Protect customers, employees, service providers, or others
Investigate fraud, security incidents, or unlawful activity
4. SMS and Mobile Information
If Its Roses offers SMS communications and you choose to opt in, your mobile number and SMS consent information will be used for the purposes described when you enroll.
Mobile information and SMS opt-in consent will not be sold or shared with third parties for their own marketing or promotional purposes.
Information may be provided to service providers that help us deliver or support SMS communications when necessary to provide the requested service.
You may opt out of marketing SMS communications according to the instructions provided in the message or program through which you enrolled.
5. How We Protect Your Information
We use reasonable administrative, technical, and organizational safeguards designed to protect information against unauthorized access, loss, misuse, alteration, or disclosure.
These safeguards may include:
Secure website connections
Access controls
Authentication measures
Secure payment processing
Server and infrastructure security
Monitoring and other security practices
No online system or method of electronic storage can be guaranteed to be completely secure. Therefore, we cannot guarantee absolute security.
6. Data Retention
We retain information for as long as reasonably necessary to:
Maintain your business account
Process and document transactions
Provide customer support
Maintain business and financial records
Comply with applicable legal obligations
Resolve disputes
Prevent fraud
Enforce our agreements and policies
Retention periods may vary depending on the type of information and the reason it was collected.
7. Your Privacy Choices
Depending on your location and applicable law, you may have certain choices or rights regarding your information.
Account Information
You may review or update certain account information by signing in to your Its Roses account.
You may also contact our customer service team if you need assistance updating information associated with your account.
Marketing Communications
You may unsubscribe from marketing emails at any time by using the unsubscribe link included in our emails.
Account or Data Requests
You may contact us to request information regarding your account or to request deletion or correction of certain information.
We may need to retain certain records when required for legitimate business, accounting, fraud-prevention, transactional, or legal purposes.
We may also need to verify your identity before processing certain privacy-related requests.
8. Third-Party Websites and Services
Our website may contain links to third-party websites, platforms, or services.
Its Roses is not responsible for the privacy practices, content, or security of websites and services operated by third parties.
We encourage you to review their privacy policies before providing personal or business information.
9. Children’s Privacy
Its Roses is a B2B e-commerce platform intended for business customers and floral professionals.
Our services are not directed to children under the age of 18, and we do not knowingly collect personal information from children.
If we become aware that information from a child has been collected inappropriately, we will take reasonable steps to delete it.
10. International Data Transfers
If you access our website or services from outside the United States, your information may be transferred to, processed, or stored in the United States or other jurisdictions where Its Roses or its service providers operate.
Privacy and data protection laws in those jurisdictions may differ from those in your location.
11. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in:
Our business operations
Website functionality
Technology
Service providers
Privacy practices
Applicable legal requirements
When changes are made, we will post the revised Privacy Policy on our website and update the effective date.
For material changes, we may provide additional notice when appropriate.
Effective Date: September 1, 2026
12. Contact Us
If you have questions about this Privacy Policy, your account information, or how Its Roses handles information, please contact us.
Customer Support
General Business Inquiries
Mailing Address
Its Roses
45543 Hutchens Sq.
Sterling, Virginia 20166
United States
For privacy-specific requests, please use our customer service contact unless a dedicated privacy contact is provided on the website.
13. Additional Terms
Governing Law
This Privacy Policy and the use of our services are subject to applicable laws and any governing-law provisions contained in our Terms & Conditions.
Relationship to Other Policies
This Privacy Policy should be read together with our:
Terms & Conditions
Credit & Refund Policy
Shipping & Delivery policies
Other applicable website policies
If there is a conflict between this Privacy Policy and another policy regarding the treatment of personal information, this Privacy Policy will control unless otherwise required by law.
Severability
If any provision of this Privacy Policy is determined to be invalid or unenforceable, the remaining provisions will remain in effect to the extent permitted by law.
Thank you for choosing Its Roses as a wholesale flower partner. We are committed to protecting your information while providing a secure, efficient, and professional online ordering experience for your business.
